Ipsos Taiwan – Eco Cars & Key Developments Within The Global Auto Industry

Major automotive manufacturers have traditionally focused on developing high quality sophisticated vehicles for developed markets, which are reaching saturation point. 全球主要汽車製造商總是致力於開發品質精良的車款,期望藉此拓展市場、強化品牌銷售機會;但是,此一以傳統動力(指汽柴油引擎動力)為主軸的汽車市場早已達到飽和的態勢。

Ipsos China: Why must bricks-and-mortar retailers “embrace” mobile Internet?

The popularity of mobile Internet in China has not only changed the lifestyle of Chinese consumers, but also changed consumers’ consuming habits and the way they shop.

Ipsos China: 2014 China Auto Market Brand Research Report

The consumption perceptions of returning consumers, whose needs are changing from simple transportation to diversification and individualization is more mature than that of the first-time buyers.

Ipsos China – 2015 Executives Career Choosing Trends Survey

Recently, Ipsos published the Executives Career Choosing Trends Survey 2015 in association with CEIBS Business Review, which analyzes the professional status and trends in career choice of Chinese business executives.

Taiwan: Educating users is critical to the success of 3D printing in China

Ipsos released the latest ‘Opportunities and challenges in China 3D Printing Market’ and shared our critical findings to access China market. 易普索市公布最新《中國3D列印產業報告》,並分享進入中國3D列印內需市場的重要關鍵。

Opportunities and Challenges in China’s 3D Printing Market

Adoption of 3D printing in China is taking place at a much slower rate than previously expected, despite its potential to drive innovation across a range of industries from education and healthcare to creative design and engineering.

Survey on Consumption View and Financial Management of the Young Generation

As the average age of consumer groups gets younger, the post-80s generation has long been the largest component.

China: Survey on Consumption during the Spring Festival of 2015

As the Year of the Goat approaches, so does the first “Golden Week” of consumption for 2015.

China: The Way to Reach “Yummy Mommies”

How to market to Chinese “Yummy Mommies” has been one of the growing concerns of many sellers of fast-moving consumer goods and maternal and child care products.

Brief Analysis of China’s Auto Parts Manufacturing Trends

In 2013, China’s new vehicle sales hit the 20 million mark of and new vehicle sales continued to drive demand for auto parts and accessories. With an increasing number of vehicles out of warranty, the independent after-market has begun to grow substantially.