Custom Insights

imagesCASW8ETXThe Insight team is the custom research team within Ipsos MediaCT. We offer a completely tailored research solution covering quant, qual, desk-based, analytics and consulting projects.

Our client list reflects the breadth of the Media, Content and Technology sectors we operate across, from large media owners to mobile operators, platform owners and new digital start-ups.

To every project we bring not only the best researchers in the market but also experts in the sector. This, combined with the Ipsos scale, ensures we offer our clients best in class research, that has a point of view.

We are as comfortable running a large scale multi country tracker as we are with an exploratory concept test. We offer the full range of research and analytical skills and approach every job with a fresh perspective to ensure we bring the best of Ipsos to every client project.

M3: Mobile Measurement & Motivation

Smartphones and tablets are transforming the way we communicate access content and share information.The constantly increasing penetration of smartphones and tablets represents a revolution for the market research industry.

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Qualitative Expertise

We have our own dedicated and experienced qualitative team embedded within MediaCT. Members of the team have a wealth of experience and expertise in the full range of qualitative methods, and pride ourselves on being creative and developing innovative methods that are appropriate to the product and the brand; and that clients get the information they need.

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Ipsos MediaCT Tech Tracker

Ipsos MediaCT Tech tracker is a quarterly, nationally representative survey which measures the emerging trends and developments in technology.

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