Four Steps to A Smoother Customer Journey

N056_MKT_Four steps to a smoother customer journeyAnalysing traffic volumes and trends is key to achieving retail success. It is also vital in assessing the impact of the customer journey and the changes that are needed to ensure an efficient, stress-free shopping experience for the consumer.

To create a better customer journey, you must first understand its importance. The stark reality is that two thirds of customers are less likely to shop in a retail environment if they have problems with their shopping experience. With the high street still hugely competitive, that is one figure that should be taken seriously. However, the good news is that there are four simple steps to help you when it comes to assisting your customers more effectively.

提供消費者良好購物旅程的四個步驟

分析客流量及消費趨勢是零售商成功的關鍵,同時評估消費者旅程帶來的影響,以及為了確保能提供給消費者有效率及無壓力的購物體驗所作的調整與改變,也是非常重要的。

為了提供消費者更好的消費旅程,首先要了解消費旅程的重要性。在嚴苛的現實中,有三分之二的消費者,不會在一個會讓他們消費旅程中遇到困難的消費環境裡購物。這是個不容小覷的數字,不過幸運的是,我們有四個簡單的步驟來幫助您提供消費者更有效的消費旅程。

詳見全文/Read More

Speak Your Mind

*